- posted: November 27 @ 2:40pm
Black Friday is the Friday following Thanksgiving Day in the United States, which is the beginning of the traditional Christmas shopping season. The term dates back to at least 1966, although its usage was primarily on the East coast. The term has become more common in other parts of the country since 2000. Because Thanksgiving falls on the fourth Thursday in November in the United States, Black Friday occurs between the 23rd and the 29th of November. According to Reuters, in 2007 135 million people participated in the Black Friday shopping rush, more than turned out to vote in the 2008 United States presidential election, which recorded the largest voter turn out in history.
The term "Black Friday" originated in Philadelphia in reference to the heavy traffic on that day (see Origin of the name "Black Friday" below). More recently, merchants and the media have used it instead to refer to the beginning of the period in which retailers go from being in the red (i.e., posting a loss on the books) to being in the black (i.e., turning a profit).